Playtech Expansion to Include Affiliate Program

March 21st, 2011  |  Published in Casino News

While Playtech announced its annual results for the year, they also revealed to investors that the company acquired Euro Partners, one of the largest affiliate programs in the industry to date. The acquisition was not made in the traditional sense. Found of Playtech, Teddy Sagi, owns PT Turkey Services (PTTS) which is the holding company for Euro Partners. Therefore, Playtech paid Sagi 140 million Euros for PTTS thus acquiring Euro Partners.

Additional payments are due through 2014 depending on the success of PTTS who earned 90 million Euros in 2010. With the continued success of Playtech, PTTS is expected to increase its earnings 13 percent by 2012. Based on these figures, Playtech is forecast to pay 280 million Euros for the company for all payments.

Currently Euro Partners boasts a portfolio of over 50,000 affiliates across its network. Therefore, the company is one of the biggest, most powerful acquisition, retention and marketing businesses in the online gaming industry. Acquiring PTTS will greatly strengthen Playtech’s position of producing online gaming solutions thus closing the gap to new entrants in the marketplace. Some of the most well-known current members of Euro Partners include:

  • Europa Casino
  • Vegas Red Casino
  • Casino Tropez
  • Titan Casino

Following the release of the results for the previous year, CEO Mor Weizer announced the acquisition of Euro Partners which creates a direct channel between operator, software provider and customer. Weizer continued by discussing that Playtech is not an all-inclusive operator and therefore will not be subject to additional taxation.

The objective of this acquisition is to give local brands access to the best software, affiliates and internet marketing channels in the industry. Therefore, this acquisition is not only advantageous for Playtech, but also for the local brands while providing a large platform from expansion.

The primary details associated with the acquisition are not complete with the red tape expected to be cut by the end of June 2011. Complete integration of  Euro Partners to Playtech is slated for the fourth quarter of 2011. During the 2010 fiscal year, Playtech saw revenues grow by 24 percent and profits rise 4 percent from the previous year.

As one of the industry’s leading online software provider, the addition of the largest casino affiliate program is sure to significantly increase their revenue for 2011. Playtech is expanding by leaps and bounds which appears to be helping many parties, not just their own company.

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King Kong Promotion at Omni Casino

March 14th, 2011  |  Published in Casino News

Omni casino has been pushing their King Kong promotion in their newsletter for the past few weeks. The latest edition of the newsletter stated, “Universal Studios’ Kong the 8th Wonder of the World has arrived to Omni Casino! You’ll only find it at Omni Casino first. Released on March 3, 2011, KONG has received more play than any other game in Omni debut history. Over 300,000 spins of the game were made in just the first seven hours after release!”

The time has come to take advantage of this long-awaited game. To celebrate the release of this slot variant, Omni announced large matching bonuses. The first is King Kong Triple Choice which allowed players to the choose one of the three options most suitable for their budget. The first deposit that was made on Saturday, March 5th, 2011 between midnight and 11:59 PM, Omni casino will match a specific percentage. The rates are as follows:

  • Deposit of $10 to $30 equals 150 percent match
  • Deposit of $31 to $80 equates to 125 percent match
  • Deposit of $81 to $500 is 100 percent match

The newsletter also reviewed the game, aptly named “Kong the 8th Wonder of the World.” In the game, King Kong journeys from his home in the jungle to the big city. Therefore, the game can be played in jungle and city modes. One feature of the jungle option is the Skull Island bonus in which players must select locations on a map to reveal creatures that equal prizes. The largest prize is when King Kong is discovered.

The other jungle mode feature is known as “Wild Jungle Respins.” This extra allows the wild symbol to remain frozen each time it appears, until the feature ends. This allows for a much greater chance of winning.

The city mode delivers the Tower City bonus which can be triggered by three or more KONG logos on any of the reels. The plot is as follows, King Kong is under attack at the top of a skyscraper and players have to eliminate the planes which equal prizes. Also, the Wild Kong Respins feature is available.

Powered by Playtech, the Omni casino is a popular gaming site due to the number of features they offer in each game. Kong, the 8th Wonder of the World was created by Playtech with partner Universal Studios. Stop by the casino to take advantage of this excellent game.

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Playtech’s New CityTower Casino

February 8th, 2011  |  Published in Casino News

Several month’s ago Playtech released their newest casino, CityTower. There are still only a few patrons, but that is typical for new online gaming sites. As a result, these small number of clients are getting a great deal of personal attention from the support staff. In fact, it is likely they have the ability to interact with the support staff one-on-one. Although this treatment will not last forever, it is a great way to attract new players.

The company that operates CityTower has released two other online casinos. These additional casinos have shown great success during a time of financial instability and uncertainty. The additional casinos include:

  • Crown Europe Casino
  • City Club Casino

Although just released, the operators of CityTower have a fairly good based since they own two other online casinos. They have a good idea of what works, what doesn’t and how to draw the attention of new and veteran players alike.

All three casinos offer the usual games from exciting table games to popular online slots to the numerous card games, they are all there. Keep in mind, when playing at a Playtech casino; all participants have the opportunity to play Marvel Comics-branded online casino slot games. This includes the new Pink Panther slot game.

Since the site is brand new, the casino is offering excellent welcome bonuses. Currently, the bonus is $1,000 over staggered deposits. The first deposit is 100 percent matching up to $300. The second bonus is 150 percent matching up to $300. After, players have a chance to receive four additionally bonuses of 100 percent matching up to $100 each. This can be completed over a four month period.

In addition to the generous welcome bonus, there are other promotional bonuses and VIP treatments for the regulars. The casino offers Loyalty Comp Points which are awarded at a rate of 4 points for every $1 wagered. In turn, players earn $1 for every 4,000 comp points they have acquired. Additionally, there is an Exclusive VIP Club which offers additional points for all members.

In the coming months and years look for great things out of this casino. Their welcome bonus alone shows loyalty to their customer base. As they continue to grow and expand, more games will be offered, tournaments, more frequent bonuses and additional games to play. With the financial background from two other casinos, this one is sure to be a winner.

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An Introduction to the ICE 2011 Gaming Expo

January 13th, 2011  |  Published in Inrodution

Each year thousands of online gaming operators, their employees, gambling enthusiasts and potential buyers attend the ICE Gaming Expo. This year the expo is being held at Earls Court in London from January 25th to January 27th. In the past three years, this expo has attracted professionals from over 122 countries. In 2010, there were over 18,500 participants. In 2011, over 400 exhibitors well set up shop across 20,000 square meters of floor space.

The majority of attendees pre-register for the event. Based on this information, there are a large number of officials from various regulatory gaming agencies attending. The organizers of this event have reported that over 100 gaming regulators from across the globe are sending representatives.

The Director of the ICE gaming show recognized the importance of many influential regulatory personnel attending the expo. She believes this exerts the growth of the expo to an international status. This is such a large show due to the extensive gaming innovation and the potential to interact with the largest names in the gaming industry.

Also, this event allows regulators to view the size of the industry first-hand and experience new technologies. However, the most important point is the regulators can be convinced that responsible gaming is possible. When they return to their respective counties, these regulators will be able to further improve their jurisdiction.

Another reason for the large attendance is the seminars that focus on gaming jurisdictions across many countries. To kick-off the show, there will be a seminar discussing the adaptation to change in Europe and the future of gaming in the United States. January 26th discussions will include the United Kingdom gaming regulatory developments. On the final day, the discussion of South American emerging jurisdictions will close out the show.

Other intriguing areas of seminar discussion include:

  • Cyber crime
  • Payments
  • Social networking
  • Mobile gaming
  • Mergers and acquisitions

Two of the most reputable and well-known online casino operators, Microgaming and Playtech, will be exhibitors at the event. Also, there will be many payment processors at the exhibitions including Moneybookers.

The ICE show is an excellent chance for smaller online gaming companies to advertise their products and services. With the influx of regulators attending the conference, many will be able to return to their countries and create a more organized and streamlined online gaming regulatory jurisdiction.

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Playtech Tapping into New Markets

December 29th, 2010  |  Published in Casino News

Industry-leading developer of online, mobile, television and land-based casino software tycoon Playtech is looking to expand their sphere of influence into the Italian gaming market. The European gaming marketplace continues to become more regulated so Playtech is attempting to have a firmer stronghold with those customers. To improve their position, the company is in discussion with Italian operator Buongiorno regarding a collaboration of services.

Buongiorno is an international mobile entertainment company. The company offers a plethora of mobile content to over 300 million users in 57 countries. The company’s tie to online gaming is through Winga which offers bingo and poker products. Buongiorno is completely compliant with Italian regulations under the AAMS laws. Winga already has \a well-established fan base in Italy and the surrounding countries.

Unfortunately Italian regulations do not allow online casino services. However, in early 2011, this is expected to change allowing the licensing and regulation of online casino gaming. Once this regulation passes, Playtech and Buongiorno will set the details of any deals they make. The current idea is to have Playtech offering its services through Winga. The most recent press release states Winga will provide players with a number of innovative products including mobile games.

Buongiorno’s Chief Executive Officer confirms after the new gaming regulations are put into place, the Winga brand will be concurrently developing two different entities which include:

  • Expansion of current games
  • Mobile gaming

The expansion of current games is where Playtech will come into play. They will develop the games necessary for Buongiorno. The new games will include lottery, casino games and more. The expansion of their mobile gaming department will be completed by Buongiorno utilizing their ten years of experience in this area.

This is a significant step for both companies. Playtech is excited about working with Buongiorno to offer its games to the Italian market. This matched with Buongiorno’s successful mobile gaming expertise will result in a great deal of innovation from this partnership. Earlier this year, Playtech provided a number of online casino products to Finland’s gaming operator, RAY.

The convergence of these two business entities is going to result in great things for the Italian and global online casino markets. Each company is bringing their long-time expertise to the table to give Italian players the best online gaming experience possible. The global online gaming market is looking to see great things from this collaboration.

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Looking to Gamble Online? Your Guide to Where to Play

December 23rd, 2010  |  Published in Casino Tips

The Vegas trip has been postponed!  You can’t make it to Atlantic City!  Your yacht is in the shop otherwise you would likely head straight to Monaco!  The fact is you can’t make it to any casino that is shaped like a pyramid, the Taj Mahal, a lion’s head or the New York skyline.  The only casino that you can manage to get to at the moment is on the internet.  At last count there were just over one billion online casinos to choose from!  Which ones are safe?  Here are a couple of things to consider when choosing an online casino.

Reputable Software

Much like the brick and mortar casinos, online casinos offer hundreds of games to choose from depending on what you want to play.  Whether your game is poker, craps, blackjack, slots, or roulette the online casino requires you to download gaming software in order to begin play.  Any download that you use, in any application, puts your computer at risk of infection from viruses.

Before you download the casino’s game do some research to determine what company provides this particular casino with their gaming software.  The more reputable and established the software company the less risk is involved.  The leaders in this industry have proven year in and year out that they are a trustworthy source and provide a solid product complete with customer support.  Currently some of the top providers of gaming software for online casinos are Microgaming, Playtech, Boss Media, Gambling, Net Entertainment, Party Gaming, Vegas Technology, and Cryptologic.  These companies comprise the arguable A list of software providers mainly based on their longevity, quality, and defining role in so many online casinos.

Secure Deposits

Online casinos of course want your money!  Before you choose the casino that you’re going to gamble at be sure to have a full understanding of how they take your money.  If the casino only offers one way to set up an account perhaps that casino is not for you.  Most reputable and thus secure casinos will offer a variety of ways to establish an account.

Arguably the safest method to deposit your money into the casino is with your own credit card or debit card.  This method gives you the most control and will also usually mean instant approval from the casino.  Ewallet is an established and proven way to transact deposits over the internet and acts as an online wallet.  Neteller is a form of ewallet that is widely trusted among the online gambling industry and can be funded directly with a credit card or debit card.  The bottom line is that you feel that the casino is providing a safe environment to complete monetary transactions over the internet.

Doing a little homework will allow you a safe and rewarding online gambling experience.

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Betting Tips for Virtual Racing

December 20th, 2010  |  Published in Casino Tips

Many online gaming sites offer virtual racing games that simulate a horse or dog race. These games are actually similar to betting on roulette. There is no skill involved with a higher number of payouts and many different ways to bet. In online roulette the bets tend to be more structured and the house edge is never reveal. In online virtual racing the probability of outcomes is not known so house edge is also not revealed.

Types of Bettors

The choice of bets in online virtual racing depends on the amount of risk the player is willing to take. Conservative players accept bets that win often but in small amounts. Aggressive players place bets with larger payouts but are less frequent. One common game offered by Playtech is Derby Day which has a variety of payouts and methods of betting.

Conservative Bets

The most common conservative bets are those in which the horse does not need to win first place. Therefore, show is the most conservative of wagers. In this bet the horse can place first, second or third. The most common overall bet in virtual racing is the place bet. There is a less chance of winning than the show bet but has a higher payout. To win, the chosen horse must come in first place. This bet is called win in other online virtual racing games.

Aggressive Bets

The most common aggressive bets are the opposite of conservative wagers. The player must identify the winner and the number of horses in their exact winning ranks. This is usually referred to as the Exacta bet. For the extreme bettor, in many online games naming the first four or five horses in order pays out big.

Higher Payouts

For those conservative bettors that want to have a higher payout, they can bet on multiple horses and combinations. Players typically become comfortable with a specific type of betting and the various combinations provided.

Online virtual racing is an interesting way to gamble. It offers the excitement and fun of a real race while remaining in the comfort of their residence. Online virtual racing is a fairly new type of game to the gambling community. However, the idea is beginning to pick up and spread across many casinos. In the future, this game could become a regular in all online casinos and themes could be developed to add to the excitement.

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Zodiac Supernova Online Slots

December 14th, 2010  |  Published in Inrodution

Adding to yet another plethora of online slot themes, Playtech recently launched its Zodiac line of slot games. Earlier this year, Playtech acquired gaming software developer Virtue Fusion Alderney. The company independently creates online casino games and releases them to Playtech casinos. The most recent release is Zodiac Supernova, a 5-reel 25 line video slot game. As of December 7th, 2010, the game is available at many sites.

The Various Payouts

Zodiac Supernova showcases a horoscope theme with the largest payout being 25,000 Euros which can be won by only wagering 5 Euros on a single line when five Leo symbols appear. If the player triggers all 25 paylines, the maximum bet is 125 Euros. For those with a smaller bankroll, the lowest betting amount is 0.01 Euros. The average return is 95 percent which is typical for online slot games.

Virtue Fusion Exploding Reels

The most innovative feature of the game is the Virtue Fusion Exploding Reels feature. All combinations are evaluated after each spin and those that win are displayed in the “won” cell. The subsequent animation is the explosion and disappearance of all winning combinations. This is quite a visual display. Vacant positions on the reel are then filled with a tumbling symbol sequence.

At this point the combinations are reevaluated and new win amounts are added to the running total. When no winning combinations occur, the final total is transferred to the player’s account. This aspect of the game creates more win lines with one wager while adding an amazing visual display that is sure to dazzle all players.

Availability of Zodiac Supernova

This game is available through numerous casinos that offer the Playtech’s Virtue Fusion network. Some of the most popular online casinos include, William Hill, Ladbrokes, Boyle Sports, Bet365 and Virgin Casino. Unfortunately many of these are not available to U.S.-based players. Critics agree the release of this experience features a graphically-rich environment that is an excellent addition to any gaming site.

This online slots game is an excellent addition to the Playtech portfolio. Many online gaming sites are excited to add this game to their casino. Although a simple game, the many appealing features mixed with excellent graphics is a winner. Due to the recent acquisition of Virtue Fusion, Playtech has become the industry-leader in online gaming development. This acquisition will help them grow a tremendous amount in the future.

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A Beginners Guide to Online Casinos

December 3rd, 2010  |  Published in Casino Tips

As a new player to the online gaming community, it is important you realize not all casinos offer the same promotions, games, software, reliability and security. Like any other type of service, some are better than others. This article gives you further incite that will help you make decisions as to where to play so you can focus on having fun and playing your favorite games.

One of the first points is whether the casino is powered by a reputable software provider. Since not all casinos utilize the same software, it is important to play at a site that is powered by trusted platforms. The relationship between an online casino and software provider is give and take. On the one hand a casino wants a reputable software developer to create their software. On the other, the software providers do not want to tarnish their name by issuing licenses to rogue companies.

Some of the most trusted online casino software developers include:

  • Microgaming
  • Vegas Technology
  • Realtime Gaming
  • Playtech
  • Cryptologic
  • Wager Works
  • Wizard Gaming
  • Rival Gaming

The next important point to consider is the jurisdiction in which the online casino is licensed. Since casinos are serious about their business they try to acquire a license in a reputable jurisdiction which is not an easy task. Typically these jurisdictions have tough background checks to ensure an operator is trustworthy and will be a positive representative of that country. There are many jurisdictions globally, some more reputable than others with the most popular being:

  • Gibraltar
  • Malta
  • Antigua
  • Khanawake
  • Curacao
  • Isle of Man

The final point of research is to ascertain when the casino was established. Those that have been around the longest have proven their reliability in the industry. The rule of thumb is those that were established between 1996 and 2004 are a reputable brand. Of course there are exceptions but this is a good rule to follow.

This does not mean you should rule out newer casinos as many have innovative ideas and new features not found at the older sites. Therefore, the best way to judge various casinos is through research and forums. Read about other user’s experiences and the advantages and disadvantages of each online casino. Searching for the best casinos with the best features and promotions is a time-consuming task but when you find the right one, the benefits are numerous.

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A Closer Look at Unusual Video Poker Games

November 16th, 2010  |  Published in Gambling Games

Video poker is an excellent game to learn due to the many variants that continue to develop. Different online software developers offer video poker games that only differ slightly. These typically include:

  • Jacks or Better
  • Joker Poker
  • Deuces Wild

As a result, online gaming developers have created innovative variants of these classic versions to stand out from the competition. It is worthwhile playing these games occasionally to veer from the monotony that can occur from the standard games. Some of these games display minor differences from the traditional games while others are significantly different.

Playtech released a game called 2 Ways Royal which is the same video poker game with a different pay table. The Royal Flush is a straight-flush of the top five cards. In 2 Ways Royal this is known as a Hi Royal Flush while the bottom cards are a Lo Royal Flush. Both pay out 4,000 coins with 5 wagered.

Cryptologic has developed a series of video poker games that parallel the traditional standard. The first is known as Bonus Video Poker which has the same rules as the regular version except the discarded cards are placed back into the deck which is shuffled prior to dealing replacement cards. This is a disadvantage to players as they can potentially be dealt the same cards they just discarded.

To compensate for this disadvantage, Bonus Video Poker pays a bonus if the player receives the same card they rejected. The bonus payout is a percent of the total amount wagered. The percentage varies per casino but is typically between 15% and 21%.

Microgaming has also created a video poker variant called Level Up Poker. The game begins with the player placing four equal wagers for four hands. The cards in the first hand are distributed. If the player wins they proceed to the next level, if they lose, four more hands are dealt. As the player advances to the next round, the payouts double if they win. If the player wins all four hands, they win eight times the original payout.

These three video poker variants give players a new and exciting way to play the game and give the casino an advantage over the competition with regards to game selection. New games are introduced regularly to please the customer and improve the experience of the online gaming site.

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