The iGaming Super Show in Dublin

May 27th, 2011  |  Published in Casino News

Following the successful iGaming Super Show 2010 in Prague, the second event was held Tuesday, May 24th through Thursday, May 26th in Dublin, Ireland. Hosted by publishers of iGaming Business and iGB Affiliate, the show is aimed at vendors, media, affiliates, operators and regulators. There will be multiple conference streams discussing topics such as business strategies and online marketing.

Focus on Customer Acquisition and Retention

The show featured over 100 stands where the online gambling industry will meet to conduct business and networking. The conference was separated into two with the first focusing on marketing and acquisition. The primary topic was the conflict between customer acquisition and retention. Online gaming sites acquire customers from the Internet through search engines and social networking so search engine optimization will be reviewed.

Focus on Trend and Regulation

The second conference discussed trends and regulation within the industry. Topics that were discussed include the seizure of online poker rooms in the United States on April 15th and the impact of Black Friday on business. Additionally, online gambling regulation in Canada, the European Union and Ireland was discussed. Several roundtables were devoted specifically to the situation in the United States.

Sponsors of the Show

There are many big name sponsors of the iGaming Super Show. However, the majority of sponsors are affiliate programs and operators such as, Golden Palace, Bodog Affiliates and Euro Partners. Alderney was the only regulatory body that sponsored the event. Also, the only software provider to sponsor the show is Microgaming. Payment solution provider sponsors include Paysafecard, Entropay, Neteller and Skrill.

Neteller’s Message

Neteller recently distributed an email to all account holders informing them of the upcoming Dublin iGaming Super Show 2011. Also, the affiliate team has explained their plan to increase commissions and easy methods of paying customers. Therefore, by promoting the Neteller service as a secure, reliable payment option in addition to online casino promotions, affiliates would be able to receive two commissions for one referral.

There was also quite a bit of partying occurring at the iGaming Super Show. One of the biggest events was Calvin Ayre’s 50th Birthday Bash which featured hundreds of excited participants partying at the show. Due to the success in 2010, the iGaming Super Show is growing in number of attendees and number of vendors setting up. The show is expected to improve every year in the future.

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Sinful Party at the iGaming Super Show 2011

April 21st, 2011  |  Published in Casino News

CalvinAyre.com will be celebrating its first birthday since the beginning of the release of the portal. Simultaneously Calvin Ayre will be celebrating his 50th birthday. Ayre has made a name for himself in the online gaming industry through the Bodog brand name. Therefore, this will be one party not to be missed. With no guest lists and no tickets, the only way to attend the party is by attending the iGaming Super Show 2011 in Dublin, Ireland.

The launch party of the CalvinAyre.com portal was described by Playboy Magazine as a “surreal party with a bizarre mix of post-apocalyptic characters, statuesque European models, midgets and live pigs.” CalvinAyre.com has already promised that this year’s party will make last year look like a tea gathering at your grandmother’s house. Once again, this is an event that cannot be missed.

Last year’s party theme was, “gamblin’, drinkin’ and carryin’ on.” Since Calvin is now a year older, the May 25th, 2011 party theme is the seven deadly sins that make us all human:

  • Pride
  • Greed
  • Gluttony
  • Sloth
  • Lust
  • Wrath
  • Envy

Party organizers encourage attendees to commit all seven sins in this single night of partying. If the party-goes advance through all sins, they are expected to create and commit their own. Since there will be plenty of creative minds in attendance, there are sure to be new sins developing throughout the evening.

The second annual iGaming Super Show began on March 24th and ended March 26th. The primary goal of expo is to provide a central networking event for those in the online gaming industry. Therefore, media, affiliates, payment solution providers, online gambling operators, regulators and software providers were all in attendance. For members of the online gambling industry, registration was free.

Last year’s event boasted 2,000 attendees with the crowds significantly increase this year. The topics of the expo ranged from advanced online marketing to business strategies. The largest brands at the show featured over 100 stands. Additionally, the iGaming Super Show 2011 showcased innovative services like speed networking and an informational session for VIP’s only.

This is an excellent venue to online gaming industry professionals to meet and mingle in a relaxed setting while learning about new trends in the marketplace. This event could significantly help many online gaming-related businesses improve their strategies and thus the number of customers interested in their product.

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