An Introduction to the Gambling Goes Mobile Report

August 12th, 2011  |  Published in Inrodution

Well-known research organization H2 Gambling Capital specializes in different sections of the gambling industry. For the past year, the company has been developing an in-depth analysis of the mobile gaming market. H2 Gambling Capital recently announced the release of the report titled, “Gambling Goes Mobile.” This research is viewed by experts as being comprehensive and authoritative.

Factors of the Analysis

The analysis reviews every aspect of mobile gambling with such topics as historical roadblocks, network technologies, software delivery, devices, operating systems, mobile and smart phone penetration across all markers, social platforms, operators, forecasts and market size. The report also provides conclusions and recommendations.

Assigning a Monetary Value

The report also places the mobile gambling market value at 2.22 Euros from 2010. The company forecasts that by 2015 the figure will double, which equates to an annual growth rate of 19.3 percent which shows considerable growth. Furthermore, when compared to other forms of gambling, the mobile gaming market was 9.8 percent of the entire interactive gambling market and 0.6 percent of the total global market.

Percentage Figures

The company has made a conservative prediction that the share of mobile gambling within the interactive market will grow to 12.9 percent and its share of the total global gambling market will increase to 0.9 percent by 2013. This is clear evidence that mobile gaming is growing faster than all other forms of gambling.

Betting on Races

Gambling Goes Mobile also reviews the market by sectors. For instance, the report found that wagering on racing significantly contributes to the overall gambling market. This proportion is around 77 percent. The Japanese Racing Association accounted for approximately 57 percent in 2010.

Major Shift

Additionally, the report is predicting a major shift to mobile gaming and mobile lottery over the next five years. The primary reasons for this are the development of player-friendly technology like improved networks, connections and innovative equipment such as tablets and smart phones. Furthermore, by 2015 physical betting’s share of the market will drop to 50 percent while mobile casino gambling will increase to 40 percent with mobile lottery equaling 10 percent.

H2 Gambling Capital Company Information

Based out of the United Kingdom, H2 Gambling Capital has developed proprietary software to monitor all online gambling information that crosses the web. The company then reviews and supplies this information while acting as a consultant to eh gambling industry.

This report shows significant growth for the mobile gambling industry in the coming years. As technology continues to improve, it is likely this number will skyrocket. Soon, laptops and desktops will be technology of the past when wagering online.

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Online Gambling Growth Affected by Black Friday and Blue Monday

June 24th, 2011  |  Published in Casino News

It is inevitable that Black Friday and Blue Monday affect the growth of online gambling. However, stake holders are always left wondering by how much. Therefore, the reputed consulting organization, H2 Gambling Capital based out of the Manchester, U.K. recently released an assessment which revealed that online gambling growth will slow to 4.4 percent in 2011. This marks the slowest annual growth of the industry since data tracking began in 1998.

Low Global Growth

In early 2011, H2 Gambling Capital predicted gross win forecasts of 25 billion Euros. This represented a growth of 10.2 percent compared with 2010. However, H2 has since downgraded its estimate to 23.76 billion Euros as a result of Black Friday and preliminary results to date. This equates to the aforementioned 4.4 percent growth.

Reasons for Slow Growth

The firm listed several reasons for the slowing of growth in the online gambling industry. The greatest impact was that of Black Friday on the United States poker market. The H2 press release stated, “Black Friday occurring in the US that have decimated the scale of the Internet poker industry in that market. At this stage we have calculated that the impact will equate to as much as 765 million Euros of lost market value this year and further 100 million Euro loss next year.

Japanese Earthquake and Tsunami

The next most considerable reason was the effect the Japanese earthquake and tsunami had on the Japanese Racing Association, the largest interactive operator in the entire world. H2 indicated that the business decreased by around 13 percent in 2011. Other reasons include the economic backdrop and slow regulation of various online gambling markets.

The Silver Lining

The report further stated that the online gambling expected win excluding the United States and Japan was scheduled to grow by 12 percent in 2011. The primary contributor to this figure was the anticipated launch of online poker cash games and casino gambling in Italy toward the middle of 2011. H2 is expecting sizable growth in the market due to the move toward regulation in other European countries like Greece, Spain and Belgium.

Other than in the United States and Japan, it appears as if online gambling has a bright future. Once the cleanup and rebuilding is complete in Japan and the legalization of online gambling is implemented in the United States, the number will continue to rise.

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The Growth of Online Gambling in 2010

January 24th, 2011  |  Published in Casino News

Recent figures reported by H2 Gambling Capital reveal online gaming has increased by 12.5 percent in 2010. This indicates the global recession has completely bypassed online gambling. Furthermore, the gross winnings in 2010 totaled $29.95 billion. However, a large portion of this is attributed to World Cup sports betting. Therefore, when removing those bets, the growth amount was still 11.4 percent.

Vertical Product Tracking

To acquire these figures, H2 tracks seven product verticals and reports various sector results. The largest growth rate was in the online bingo sector in which win revenues improved by 28.4 percent up to $2.67 billion. The segment with the second highest growth rate was online casinos at 13.3 percent for a total of $2.67 billion. The most successful area of online gambling was sports betting which generated $12.06 billion (10.8 percent increase).

Slowest Growth Rate

Surprisingly, poker has the slowest growth rate of 7.1 percent for a total revenue of $5.06 billion. Had it not been for the newly developed French and Italian online gaming markets, the revenue figure would have been less than previous years.

A Decrease in Online Casinos

Despite a decrease in the number of real-money online gambling sites the growth was higher than many expected. 2010 ended with 2,400 gambling websites, a 160 site decrease from last year. The decrease was to be expected as a result of intensifying competition leading to mergers and consolidations of companies which are expected to continue through 2011.

Double Digit Growth

H2 Gambling Capital is predicting the continuance of double digit growth for 2011. This is due to the enactment of many European bills with regards to online gambling. There are also plenty of countries considering the legalization of online gambling including, Spain, Denmark, Greece and Belgium. Also, the use of mobile devices for gaming increased in 2010 and is forecasted to explode in 2011.

H2 Gambling Capital is located in the United Kingdom and supplies data and consulting to the gambling industry. The company was founded in 2000 and has supplied pertinent information to over 500 clients since. H2 has created its own proprietary software for tracking online gambling information.

These are excellent numbers for global online gaming sites. As more countries adopt the legalization of internet gambling, this number will continue to significantly increase. Perhaps the United States will jump on board once they realize the profit potential for companies and the tax potential for the government.

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